628 Long Point Road Mount Pleasant, SC 29464

The Importance of Good Real Estate Photography

Certainly we have all heard the adage about a picture being worth a thousand words…but in a hot real estate market, good pictures might literally be worth a million. While real estate photos were once reduced to the shot from the curb one would print in the classifieds, the internet has made it possible for potential buyers to see every inch of a home before they even step inside of it—and when people are browsing at their leisure, they definitely expect to be wowed!

If you are considering selling your home soon, it’s smart to find a real estate partner that understands the importance of good listing photos. Check out some of the interesting statistics below to see why this is one area you definitely do not want to skimp on.

House Hunters Expect to See Photos

Based on a recent report from the National Association of Realtors, 90% of house hunters begin their search online. Browsing listing photos has become an integral part of the process of finding potential homes, and many buyers are hesitant to go tour listings that feature no or low-quality photos online. Having numerous, professional photos signifies to buyers that a home has nothing to hide!

Photos Let Buyers Know What to Expect

Ideally, listing photos will progress logically through the house in a way that mimics the actual touring experience, so buyers can get an idea of the floorplan and features of the home. Generally, best practices start with exterior shots and then take the buyer on a journey through the home, illustrating what a real-life walkthrough would logically look like.

Real Estate Photos Can Translate to Faster Sales

Even in a hot real estate market, homes with high quality photographs are at a unique advantage over their counterparts. Homes that have good photographs sell 32% faster, and for those in the range of $200,000 to $1 million, high-quality photography can translate to a higher sale price as well. For sellers, taking the time to vet a real estate firm and ensure they will produce great photos can be a fantastic way to get the most for your house.
If you can’t tell, taking great real estate photos is something we’re extremely passionate about! If you’d like to learn more about the benefits of listing your home with us, we’d love to chat—get in touch today.

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